Emporio Armani Sales Soar Thanks To Becks In His Underwear.

Emporio Armani Model David Beckham PicsUnderwear sales soar as football’s hottest ‘golden balls’ models for Armani, says Hilary Alexander.

David Beckham may have shed bitter tears when he was dropped from the England squad, but he’ll be laughing all the way to the bank over his new career as an underwear model.

Selfridges in Oxford Street, London, have reported an astonishing 150% rise in sales of men’s briefs after the first day’s sales, following this week’s launch of the new Emporio Armani underwear line, modeled by Beckham and revealing his extraordinary physique.

Fans are apparently flocking to the store to drool over wall-mounted black and white photographs of the sports icon, nicknamed “Golden Balls” by his wife Victoria, reclining provocatively in nothing but his smalls.

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  3. Blogs | Grazia Says:

    [...] Beckham was al eerder gestrikt voor deze klus van maar dan van de mannenlijn. En met veel succes. De omzet van de Italiaanse designer onderbroeken is dankzij zijn sexy verschijning omhooggeschoten. Nu hoopt [...]

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