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MTV has been fined £255,000 by watchdog Ofcom for broadcasting offensive language before the watershed. MTV blamed the mistakes on human error and technical problems. Totally Jodie Marsh - a reality programme shown on the TMF channel in the UK - prompted a number of complaints because of the model’s use of bad language. Ofcom said in a statement: “Pop video and entertainment channels like those controlled by MTV Networks attract large numbers of viewers under 15.

“They have a responsibility to these children and their parents to ensure their compliance arrangements are robust and effective.”

TMF was also criticised for playing the video to Windowlicker, a track by dance producer Aphex Twin, which contained repeated swearing and also attracted complaints.

And the network’s viewer-based text message show Mr Know It All came under fire for screening sexually explicit content.

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